Advertising for more cinema commercials

Weischer.Cinema is one of the major players in the cinema advertising industry and was looking for innovative approaches to strengthen its presence and effectively communicate the USPs of cinema advertising to its target group.

As part of this project, we at FS Parker created a campaign design and, together with the team, revised the Corporate and sales presence by Weischer.Cinema Schweiz. We also created a commercial for cinema screens, while the campaign was reinforced by out-of-home digital advertising (DOOH) in movie theaters and on social media.