Connect Switzerland 2021

Complete immersive storytelling presentation on an 18m long screen.

Connect Switzerland is the biggest and most important industry event in Switzerland. Switzerland Tourism is organising this event in close cooperation with Swiss destinations and regions as well as partner organizations to support national and international tourism marketing.

With fireworks of activities and highlights, which culminated in the FEDERER DENIRO spot, it was our task to plan an inspiring story together with Switzerland Tourism.

Instead of the classic “split-screen approach” — speakers here and presentation there — we opted for a completely immersive storytelling presentation, where the keynote was shown on an 18 m long screen. Meanwhile, the speakers were filmed by four cameras.

We are proud of how we were able to set up a slightly different production with this year's implementation and inspire the audience.

Thanks to Switzerland Tourism for trusting us to try something new and different with us!